Improve your keyword research and website visibility at no cost. This rank tracker’s insights and features are robust and scalable enough to handle virtually all performance monitoring needs for SMBs and enterprises. Switching to Incognito mode and performing Google searches will give you unbiased, ‘clean’ searches to understand what your user sees and the results they get when searching for keywords. Using the autofill options will give you suggestions of semantic keywords to use. As one of the free and best SEO tools, searching in Incognito is helpful as it shows where you truly rank on a results page for a certain term.

It’s a great tool for coming up with short- and long-tail keywords to target, filtered by industry and location. Clearscope’s dashboard is organized a bit differently than most products. You start by feeding a keyword into a report, which brings up the content optimization interface. Within that space, you can load a template, start writing, drop in the text from an existing post, or extract content from a URL. From there, you instantly get an overall content grade, readability rating, and an extensive list of related keywords (which you can add to, rank, group semantically, and export). Clearscope rates each of these options by relevance and how often they appear in posts that rank for your target keyword.

Google Business Profile

If you’re going to sink time, money, and attention into a website, you might as well have a final result that gets the results you need. Getting to that point requires a good strategy, the proper tooling,… Ahrefs has many adoring users who love its data (some of the best).

• The tool is well-suited for newer SEO specialists or those on a smaller budget, as it offers affordable SEO features.
• To be effective at SEO, however, you’ll need some tools at your disposal.
• Every change you make will take some time to be reflected on Google’s end.
• Screaming Frog can crawl your site like a search engine spider.
• WooRank’s extensive online Help Center comes with helpful articles to get you up and running quickly.

KWFinder hosts some helpful user guides on its site but, overall, its online support resources are limited. Customer support is available via email or live chat; phone support is not offered. Having massive amounts of data is one thing, but turning that into actionables is another thing. As a direct result of using Ahrefs, our website grew by 220% in 6 months. We’ve added $80M of annual traffic value in the last two years and it wouldn’t have been possible without Ahrefs. Moz Pro is the do-it-all SEO solution to help you rank higher, drive qualified traffic to your website, and run high-impact SEO campaigns.

This chapter covers keyword research and other methods to determine what your audience is seeking. Finally, Sitechecker is a website SEO checker and audit tool for monitoring and reporting the internal and external changes that impact your website’s technical SEO. Whether you’re a brand, agency, government, or educational institution, Sitechecker monitors and analyzes all things SEO for your website.

Google Search Console: Top SEO Tool

The Basic plan is relatively limited on how much research you can do; for example, you’re limited to 25 competitor keywords and 100 keyword lookups every 24 hours. This is likely acceptable for light users, but the Premium or Agency plan will better serve those with more intensive SEO needs. Gain measurable insight with metrics like Brand Authority and Domain Authority, along with ranking keywords and top backlinks. Many people don’t realize that Ahrefs offers a free backlink checker, but they do, and it’s pretty good.

Improve your productivity automatically. Use Zapier to get your apps working together.

The content editing interface is pretty nice, featuring the usual text editing options, integrating with WordPress and Docs, and highlighting your target keyword within the body. You can also toggle the keyword tab with a research tab for additional questions and citations, as well as an outline tab that breaks down the post structure for competing posts. The term map interface is extremely interesting, giving a visual representation of the related keywords your competitors use. These recommendations are largely insightful, specific, and actionable, which is the recommendation trifecta.

It excellently performs on-page optimization and off-page link building. Semrush allows you to do digital marketing from a single platform. More importantly, Semrush makes SEO easy with its SEO Toolkit. Semrush’s SEO Toolkit helps you grow your organic traffic with tools like SERP position tracking, technical BHS Links SEO audits, and more. It also offers keyword research, rank tracking, backlink analysis, and site auditing tools.